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| Home > Products > i-Tr@der > Marketing |
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| "Keep in regular contact with Customers and Business partners with inbuilt Marketing tools!"
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Regular email facility to your contacts:
Often it is really useful to be able to send out a batch of emails to your customer, suppliers and prospects. This might be to announce holiday periods, change of accounting information
or to promote a new product or service.
i-Tr@der enables the selection of contacts using a wide variety of criteria to build your email list, or you can select from a previous list if sending to the same group as before.
Once the list is built, emails can be sent in plain text, html and with or without attachment links.
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MARKETING TOOLS AND SCREEN SHOT EXAMPLES:
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Mini Site Desktop Tracking:
In a variety of situations it is useful to get feedback on what has been viewed from the emailing process. The Mini Site Desktop Tracker does just that.
Virtually anything can be put onto the desktop from a Link to another site to a Word document. The desktop can be configured for just one image if that is all that is
required, or many as shown by the example to the right.
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Useful feedback from your email:
With traditional marketing there is no feedback from your mailshots. With the Mini Site Desktop you collect extremely useful information
vital for those following up after the email campaign. With the easy traffic
light display system it is visually simple to dissect the results and it is quite often more revealing to see who has NOT read the emails.
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Detailed visit analysis:
Whatever purpose the Mini Site Destop Tracker is used for, whether it be pure marketing or the dissemination of information to a spacially
distribributed group, it is highly useful to be able to view the results of the email. People will often revisit interesting information several times,
spend longer on some areas than others, or visit at strange hours of the day, all this can be examined to help build a profile of the audience.
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